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It's not often that Time magazine tells you anything that you didn't already know (about a year ago) - it used to be said that Life was for those who can't read, and Time was for those who can't think - so imagine my surprise when a recent article contained references to Kropotkin and Benkler However, my enthusiasm for the magazine's new-found depth was short-lived; with insights like these, who even needs to go to the trouble of learning to read?
Benkler is a leading prophet of today's gift economy, and he fits the part: his bounteous beard resembles Kropotkin's.
Clever entrepreneurs and even established companies can profit from this volunteerism--but only if they don't get too greedy.When the author in question cries: "I certainly don't want to be replaced by volunteers." You can't help but think: "Dude, if it wasn't for the free-gift-with-subs and the smart ad sales departments at Time, people wouldn't even be reading your stuff" Getting Rich off Those Who Work for Free -- Thursday, Feb. 15, 2007 -- Page 2 -- TIME
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